People search for many different reasons. These myriad reasons can be broken down into a few wide segments, informational, transactional, and navigational searches. There are millions of searches when people simply need information, but often even informational searches are just the early stages of the purchasing process. It is important to understand the different ways and reasons the people search and be sure that your site is optimized to be found at each stage. The type of searches that SEO people rarely talk about is the...
Thursday, July 30, 2009
Monday, July 27, 2009
What is Outsourcing, is all about……….
In every spare of every day life, the benefits of outsourcing of course are variable, dependent upon the nature and situation of the organization. However, the following is a list of common reasons why outsourcing is undertaken: * Lower costs due to economies of scale * Ability to concentrate on core functions * Greater flexibility and ability to define the requisite service more readily * Specific supplier benefits. For example, better security, continuity, etc. * Higher quality service...
How to get Backlinks ???? Sources and definitions for novice
Everybody yelling "Back links are back bone for any website" but how come... and what's all this game is all about....What is it's significance? What role does they play to upbring a website?If you've read anything about or studied Search Engine Optimization, you've come across the term "backlink" at least once. Understanding importance of backlinks and its application can make or mark your efforts to drive traffic to your website.People are looking for backlinks, and don't know what are those and how we can gain them:I have...
Friday, July 24, 2009
on-page-optimization-tips
There are many factors that contribute to showing up well in search engine results. Some of the most important items are found on the web site themselves and are called “On-Page Optimization.” Some of the areas of concern on websites include:• Page Title• URL• Meta Description• Alt Attributes for Images• ContentBefore doing anything with On-Page Optimization (or any other SEO for that fact) you first have to choose the...
Saturday, July 18, 2009
on-site-search-seo-tipss
A major item that a lot of sites overlook and a lot of SEO’s don’t really understand is the “site search” function on a site. I’m going to give you a scenario that three of our clients have faced, with similar results.Let’s say you own a real estate site with information being pulled from the MLS database via IDX or some other listing server. None of the content that your on-site search result displays is in any way unique from all the other real estate sites online. Which means that even if you have 20,000 pages indexed according...
Sunday, July 12, 2009
on site search
After a tremendous response from my last post about on site search (5 comments, that’s what I’m talkin’ about!) I felt compelled to write you another post, going into how your on site search can be CRITICAL to your website.For the purpose of this blog post, I’m going to assume you have a Wordpress blog or site. If not, the principles still apply.Did you know that every Wordpress installation comes standard with an on site search function? It does. You may have changed the theme, but you can add a search function widget to...
Monday, July 6, 2009
impossible seo tasks
For some reason there are some things that are just impossible. By “impossible”, I don’t mean that it can’t be done. I mean that it never gets done. It’s absolutely impossible. For example, for those of you that live with roommates (or can remember), it’s “impossible” to put the toilet paper roll on the dowel. I find it in so many other places than where it should be, such as on top of the counter, on top of the toilet, or (this is the best one) on top of the empty roll which is still on the dowel. Forget about the debate on...
Wednesday, July 1, 2009
the competitive analysis
When I was in middle-school, comic books were AWESOME. Looking back, I notice now that in nearly every comic book, eventually there was the villain that could take everybody’s powers and use them as his or her own. The uncanny X-Men battled the aptly-named Mimic; the Avengers and the Fantastic Four both took a shot at the extra-terrestrial, mega-warrior called the Super Skrull; and more currently the TV show Heroes has a creepy fellow who can do more of the same thing. The list goes on. Feeling geeked out on super-powered...
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